| Starting out |

So this is it.

Today is the day you’re going to change your life forever.

You’ve downloaded your workout plan, got all the gear (clothes, not ‘roids, not just yet) and decide to hit the gym.

You get to the gym. First thing’s first, you check yourself in on Facebook, so all your buddies and pals know you mean business. “At the gym, gettin’ pumped.” Zero likes. That’s annoying. Well, you’ve only just put it on. Maybe just a quick refresh to see if…still zero.


Ok so you’re all checked-in. Time for a quick static stretch and a 5 minute run on the treadmill. Nothing like a jog to warm up before doing those bicep curls. Better have another look to see if you’ve got any likes on Facebook yet…Yes!! One like! Oh, thanks mum. With your ego still mildly intact, you look at your workout plan and wonder to yourself, what the hell is a goblet squat?!

With so much information available, it can be a bit of a minefield. I’ll hold my hands up and say that I’ve fallen foul of poor technique and food choices in the past, and it’s easily done – isn’t it? ISN’T IT?! You’ve got literally thousands of online portals and videos at your disposal, and more often than not you end up watching Mike Chang from Six Pack Shortcuts thinking that if you do as he does, and say “go ahead” literally all the time, then you’ll be just like him…WRONG! Just a side note, I definitely didn’t do as he does and hoped to be just like him, definitely not.


I often think that one of the most important things about starting out at the gym and looking at your diet is getting it right early on. That’s why I wish when I’d started there were people like Joe Wicks, aka The Body Coach. Someone that has dedicated their lives to helping others improve, and by utilising social media (and his qualifications and experience, of course) to it’s full capacity. The amount of FREE information he posts on Twitter is insane. Amazing meals that take 15 minutes, labelled “Lean in 15” – move over Oliver – The Body Coach runs this town now. On top of the amazing meals are the workouts, and exercise techniques. So so important, especially in those early days.

Alongside the FREE information he provides (I mentioned it’s FREE, right?), Joe has also set up the 90 Day Shift, Shape and Sustain Plan, or #90DAYSSSPLAN to you and me. It’s a plan which is as much about an education in nutrition as it is about being a physical and lifestyle transformation. In my eyes, the most refreshing aspect of the plan is the SUSTAIN part. The internet is riddled with online body transformations, which are great in the short term, but very few advise you how to sustain what you’ve just done, and how to utilise what you’ve learnt day-to-day.

I got in touch with Joe earlier in the week to ask a few questions, and so, without further ado…

In great shape, and better hair than most.

Who is Joe Wicks?

I am a personal trainer based in Surrey, I run a bootcamp company called http://www.rumbleinthepark.com and I also do online social media fitness and meal plans. I was working as a teaching assistant in the hope of becoming a P.E teacher after my degree in Sports Science but I fell in love with nutrition and realised I would be happier in the fitness industry.

What gets you out of bed in the morning?

I have a massive urge to reveal the truth about nutrition and help people understand the importance of eating right. I still love my bootcamps and personal training but what really motivates me is sharing my new found knowledge on social media as I can help more people at once.

What one thing that you know now do you wish you knew when you started training?

I wish I took nutrition seriously from day one when I was 16 and started going to the gym. I would have a much better physique and fitness level if I had.

Of all the meals you share, what’s your personal favourite Lean in 15 meal?

It’s so hard to choose as my #90DAYSSSPLAN has over 100 recipes and I have in my computer a database of over 1000 tasty macro meals. I would have to say the creamy chicken with quinoa is a winner.

For anyone wondering if they should do the 90 Day SSS Plan, tell them why they’d be mad not to…

I genuinely don’t think there is a plan as detailed and educational out there. It took me over a year to perfect it and I’m constantly evolving it based on the feedback I get from my clients. The comments on twitter speak for themselves and the clients all seem very happy. http://thebodycoach.co.uk/90daysss.asp

If you want to find Joe, it’s not hard. Using more social media outlets than you can shake a hairy stick at, you’d be a terrible Interneter (not a word but it should be) if you couldn’t track him down. Just in case you’re still struggling though, here’s a nudge, well more of a forceful but loving shove, in the right direction:






A huge thanks to Joe for taking time out to answer my questions, and more importantly, keep doing what you’re doing!

2 thoughts on “| Starting out |

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